I got a note from Allen StClair asking me if I would come to Raleigh on teh 30th and participate in an SMB Workshop talking about helping small shops make a better living, how could I possibly refuse :>)
Below is an invitation to anyone who would like to attend this free workshop, directly from Allen. He asked me to help him get the word out, I figured I would just post his words :>)
Hope you can make it,
ha
I Need a Little Help
by Allen StClair
It is no secret that most of us are in business to support our preferred lifestyle.Related to that, in my experience working as an independent IT professional for over two years now, I am finding it difficult to “go it alone.” I have managed to keep my practice afloat, but, unfortunately, it hasn’t provided me with much of a life.Research shows that the top IT consultants—those who bring in the most revenue and have the highest profile clients—rely on a strong support network.Related to that, one of the things I am doing is organizing an event on Thursday, August 30th at 6:30pm to help bring the “small business IT community” a little closer together.This open-discussion meeting is a 90-minute event that will give us an opportunity to explore the challenging business issues that we face. This meeting will be professionally facilitated to ensure that it is fun, fast-paced, and relevant. You are guaranteed to leave with insights that could have an immediate impact on your business.I need your assistance in two ways. First, as you are an active member in the small business community, I would like you to attend. Also, please invite any IT professionals that you feel would benefit from attending the workshop. I would like a big turnout for this one!Microsoft MVP “HandyAndy” Andy Goodman, who lead the move of SMBTN to the east coast, will be travelling from the Triad area to participate and offer his insights and experience on running an IT business. Another nationally known IT consultant with over 15 years of consulting experience from eastern NC has also penciled us in. The floor will be open to address your biggest issues, whatever they are. Be sure to bring a list of topics and questions that are important to you. Here are some possible suggestions:· What are the advantages and disadvantages of the Recurring Revenue model versus the Time and Material model?· How do I get more high-paying clients?· Do I need a target market?· How do I gain a unique edge?· What marketing tactics give you the most bang for your buck?· What strategies do you use to get prospects to invite you in and talk about their problems?· How important are online newsletters and blogs?· How important are referrals and how can I create a referral machine to grow my business?· Is paid advertising a good strategy?· Is direct mail a good way to attract prospects?· How do I create a sense of need and present a compelling offer?· How do I find customers that are a good fit?· What is the key to long-term, loyal clients?
I promise that everyone will walk away from this workshop with something of value. Let me know by Wednesday if you and anyone you invite are going to attend. Matt Carter of PCMedevac and I will be buying pizza and drinks for everyone, so we need to know how many participants to expect.
I do appreciate your support, and if you have any questions, please let me know. The formal discussion starts at 6:30. The pizza should arrive shortly after 6:00, so feel free to come early to eat and socialize.Date: Thursday, August 30
Time: 6:30pm (Pizza at 6:15)
Location:
Team
Nimbus
Center
3801 Computer Dr
.
Suite 101
Raleigh, NC
27609
Please RSVP by email to astclair-at-concia.com (Replace the -at- with @). Or call me, 919-454-5206. Allen St. ClairConcia Technologieswww.conciatech.com919-454-5206